Black & White Photography for LinkedIn

Black and white (BW) headshots can be a compelling choice for your LinkedIn profile. There are several reasons why BW might be a better option than colour for a professional headshot.


© Dwayne Brown Studio Inc.


1. Creativity and Entrepreneurial Expression

It's not surprising that photographers find BW photography to be more artistic and creative. The absence of colour shifts the focus to composition, lighting, and texture, allowing for a more nuanced and sophisticated image. This can help convey a sense of creativity, artistic flair, and entrepreneurship, which is especially beneficial for professionals in creative and forward-thinking industries.

2.Stand Out from the Crowd

On platforms like LinkedIn, where most profiles feature colour photos, choosing a black and white headshot can make you stand out as a unique and distinctive professional. Your BW headshot will catch the viewer's eye amidst a sea of colour, helping your profile stand out and attract more attention.

3. Timeless Appeal

Black and white photography is a testament to classic and timeless quality. Unlike colour images, which can date themselves through changing fashion trends and background details, your BW photos will remain stylish and relevant. This timelessness can enhance your professional image, suggesting reliability and a deep-rooted expertise.

4. Emphasis on Personality and Emotion

Without the distraction of colour, BW headshots can emphasize facial expressions and eye contact, drawing attention to your personality and emotions. This can create a stronger, more personal connection with the viewer, making your profile seem more approachable and authentic.

5. Reduction of Distractions

Colours can sometimes be distracting and draw attention away from the photo's main subject – you. BW photography simplifies the image, focusing the viewer's attention entirely on your face and expression, which can be especially effective for professional portraits where you want to be the focal point.

6. Conveys a Visionary Quality

BW images often carry a certain gravitas and sophistication. They can convey a visionary quality, suggesting you are forward-thinking and innovative. This can be particularly appealing in fields where leadership and future-oriented thinking are valued.

7. Versatility and Consistency

BW photos tend to be more versatile in various contexts. They blend well with different backgrounds and profile themes without clashing with the colours of your LinkedIn layout or other media where your photo might appear. This can help maintain a consistent professional image across platforms.

8. Enhanced Details and Depth

The play of light and shadow in BW photography can add depth and dimension to your portrait, highlighting details that might get lost in a colour image. This can make your headshot more striking and memorable.

9. Professionalism and Seriousness

Black and white images are often associated with professionalism and seriousness. By choosing a BW headshot for your LinkedIn profile, you can project an air of sophistication and maturity, which can be advantageous in fields that value these traits.

By choosing a BW headshot for your LinkedIn profile, you can leverage these advantages to create a compelling and memorable professional image that stands out and resonates with your audience.


If you’re interested in booking a BW studio headshot session, please use this link or feel free to email us anytime to start the conversation!

Cheers, Dwayne
dwayne@dwaynebrownstudio.com